Commonly Used Methodologies by Decision Maker

The BCG Matrix is a classic business strategy tool that categorizes products or business units into four types based on market growth rate and relative market share, helping companies optimize resource allocation and strategic decisions.

Brainstorming is a creative thinking method for teams that encourages open, judgment-free discussions to quickly generate numerous ideas, then filter for feasible solutions. Ideal for product design, team collaboration, strategic planning, and more to break fixed thinking patterns and spark innovation.

First Principles Thinking is a mental model that breaks down problems to fundamental truths and reconstructs solutions from the ground up.